Jakarta International Customer Service Institute (JICSI)

JC-Digital Marketing Director

Digital Marketing Director

Job Summary

As a Digital marketing director, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence.

Responsibilities:

  • Build our digital marketing roadmap.
  • Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency.
  • Measure ROI and KPIs and prepare budget.
  • Develop specific campaigns to create and maintain high levels of customer interaction.
  • Oversee our social media accounts.
  • Manage and improve online content, considering SEO and Google Analytics.
  • Forecast sales performance trends and act proactively to increase our market segment.
  • Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies.
  • Motivate digital marketing team to achieve goals.
  • Monitor competition and provide ideas to stand out.
  • Stay up-to-date with digital technology developments.

Requirements:

  • Proven work experience as a Digital marketing director.
  • Demonstrable experience in designing and implementing successful digital marketing campaigns.
  • Strong understanding of how all current digital marketing channels function.
  • Solid knowledge of online marketing tools and best practices.
  • Hands on experience with SEO/SEM, Google Analytics and CRM software.
  • Familiarity with web design.
  • Excellent analytical and project management skills.
  • Strong team management and communication (written and verbal) skills.
  • BSc degree in Marketing, Digital technologies or relevant field.